Customer Experience

Discover industry best practices and tips for creating world-class digital experiences for your customers.

Infographic of Product Master Data in a PIM feeding other sources, including customer website, marketplace, eCommerce, catalog, sales team, and more

Organizing Product Data: Where Your Digital Transformation Begins

May 4, 2023
4 MIN READ
Reading Time: 4 minutes For chemical suppliers and distributors, digitizing product information is the first...
Digital strategies for distribution include align management, organize product data, hire/train talent, and enable buyers

The Four Cornerstones of a Digital Distribution Strategy

May 2, 2023
12 MIN READ
Reading Time: 12 minutes Get expert insights from Brenntag’s former CEO EMEA to help kickstart...
Southwest airlines plane

What the Chemical Industry Can Learn from the Southwest Airlines Meltdown

February 1, 2023
4 MIN READ
Reading Time: 4 minutes The SWA catastrophe is a case study in the inherent risks...
Kinetic webinar series

Online Customer Experience Top Priority for Suppliers in 2023

January 5, 2023
16 MIN READ
Reading Time: 16 minutes Digital transformation experts highlight the value of building world-class online customer...