technology

Organizing Product Data: Where Your Digital Transformation Begins

May 4, 2023
4 MIN READ
For chemical suppliers and distributors, digitizing product information is the first step in the digital journey.

What the Chemical Industry Can Learn from the Southwest Airlines Meltdown

February 1, 2023
4 MIN READ
The SWA catastrophe is a case study in the inherent risks of underfunding key technology initiatives — and industry executives should take note.

Online Customer Experience Top Priority for Suppliers in 2023

January 5, 2023
16 MIN READ
Digital transformation experts highlight the value of building world-class online customer experiences.
Sales people examine growth chart tracking sales performace over time.

Driving Growth with Digital Cross-Selling and Upselling

December 16, 2022
5 MIN READ
Discover how digital platforms and product catalogs help suppliers unlock new sales opportunities and improve sales efficiency.

How to Build a Modern Digital Sales Tech Stack

November 7, 2022
5 MIN READ
Learn how to build a modern digital sales tech stack for ingredient, polymer and chemical sales teams — and help reps close deals faster.

Forging Strong Customer Relationships Online

November 7, 2022
5 MIN READ
Discover four leading technologies strengthening bonds between sales reps and customers, without needing to travel or meet in person.